The Pakistan Public Relations, Events, Digital and Activation Association (PREDA) has announced a strategic partnership with Kilam Law, a prominent law firm with offices in Lahore, Islamabad, and the UAE. The collaboration, led by Kilam Law’s Senior Partner Taimur Malik, aims to enhance legal protections for PREDA members and promote a more structured, secure, and professional industry environment.
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The announcement comes shortly after the launch of PREDA’s Member Protection Policy and marks another milestone in the association’s mission to safeguard the interests of professionals in the PR, events, and digital industries.
As part of the partnership, Kilam Law will deliver legal workshops to PREDA members on topics such as contract structuring, negotiation strategies, legal rights awareness, debt recovery, and optimizing legal frameworks to secure timely client payments. The firm will also provide advisory support to the PREDA Member Protection Committee (MPC) in addressing member complaints.
“This collaboration is another milestone in our commitment to protecting and empowering our members,” said the PREDA Executive Committee, which includes President Selina Rashid Khan, Senior Vice President Frieha Altaf, Secretary and Founding President Shanaz Ramzi, Vice President Communications & Corporate Affairs Fareshteh Aslam, Vice President Events and Activations Sarfraz Niazi, and Treasurer Hasan Rizvi. “By working with a distinguished legal partner like Kilam Law, we are ensuring that our members have access to the knowledge, resources, and expertise they need to safeguard their businesses and professional interests.”
The partnership reinforces PREDA’s broader commitment to transparency, accountability, and ethical industry practices. It aligns with the association’s ongoing efforts to foster a culture of professionalism and support long-term industry growth.
Taimur Malik, Senior Partner at Kilam Law, shared his thoughts on the collaboration: “At Kilam Law, we believe in empowering businesses and professionals with the right legal tools to navigate challenges and secure their interests. Our partnership with PREDA reflects our commitment to supporting the industry by providing essential legal education, advisory services, and structured processes that will help members mitigate risks and enforce their rights more effectively.”
The initiative is expected to set new standards in legal literacy and operational integrity within Pakistan’s creative and communications sectors.
