In a major strategic shift, Daraz Pakistan has partnered with Unity Retail, the country’s leading e-commerce enablement platform, to digitize and streamline logistics operations for businesses across Pakistan. This marks the first time Daraz is offering its logistics network as a standalone service beyond its core marketplace.
Through this partnership, brands across the top 80 cities of Pakistan will gain access to an end-to-end logistics solution, covering everything from pickup to transportation and final delivery. The service also includes cash-on-delivery, returns management, faster delivery options, and real-time tracking—powered by Daraz’s advanced logistics technology.
Businesses leveraging this service can expect improved operational efficiency, better visibility into their delivery processes, and the ability to scale logistics capacity during peak seasons. Customers will benefit from a smoother, more transparent delivery experience, enhancing trust and satisfaction.
“By opening up our logistics network to other brands, we’re making it easier for businesses to grow and serve their customers more effectively,” said Ahmed Tanveer, Chief Operating Officer of Daraz Pakistan.
Mohammed Atif Sami, Founder & CEO of Unity Retail, added, “Reliable delivery is at the heart of great e-commerce experiences. This partnership with Daraz is about unlocking the full potential of digital commerce across Pakistan.”
The collaboration solidifies Daraz’s position as not only an e-commerce pioneer but also as a technology-driven logistics leader, aiming to transform retail delivery nationwide and accelerate the growth of Pakistan’s digital economy.
