JS Bank Launches Pakistan’s First Maternity Insurance Plan Under JS Her

JS Bank Launches Pakistan’s First Maternity Insurance Plan Under JS Her

In a groundbreaking initiative for women’s health and financial security, JS Bank has launched Pakistan’s first dedicated maternity insurance through its women-focused banking platform, JS Her. The announcement coincides with Mother’s Day, underscoring the bank’s commitment to supporting women during one of life’s most important milestones.

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The maternity insurance plan offers comprehensive financial coverage for expectant mothers, including up to Rs. 100,000 for normal deliveries and Rs. 125,000 for complicated deliveries or C-sections. Women aged between 18 to 50 years are eligible for enrollment.

“At JS Bank, we’re committed to building financial solutions that support women at every stage of life,” said Atif Malik, Chief Operating Officer at JS Bank. “With the launch of Pakistan’s first maternity insurance under JS Her, we’re offering care, confidence, and a safety net when it’s needed most. This is a step towards more inclusive banking, where every woman feels valued and supported.”

JS Her continues to lead in providing innovative financial solutions tailored specifically for women. With a growing suite of services focused on health, family, and long-term financial security, the platform is redefining what inclusive banking looks like in Pakistan.

This maternity insurance is the latest step in JS Bank’s broader mission to empower women with tools that support both their personal and financial well-being.

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